Showing posts with label Blog. Show all posts
Showing posts with label Blog. Show all posts
Is less Marketing Productivity Tormenting you? Then start COPYWRITING
Do you remember the tagline of brands like Airtel (Express
Yourself), Adidas (Nothing is Impossible), and Amway (We are
Listening)? Did you ever give a thought about the taglines? What is
their purpose? Well, some of you must have given a thought about the taglines
and some would know their purpose too. Those who do not, there is no need to
overthink it because I am here to tell you. The act of creating these taglines is called
Copywriting. These taglines are used to attract customers and thus, increase
marketing productivity.
Supercharge your Construction Company by Content Marketing
In this world, digital marketing prevails and content
marketing lags behind, this is what most of the amateur writers think. However,
a professional writer knows that people are using adblockers that results in
lagging behind of digital marketing and supercharges content marketing. As we just observed that just one factor could result
in lagging behind and in the world where competition is touching the high sky,
lagging is not an option.
Similar scenario happens in the world of Construction,
where just one mistake will cause you to fall behind by a mile. That is why Construction
Companies use content marketing to supercharge themselves and stay a step ahead
but “ghostly net” of competition exists here too.
Marketing Engineering Services with Content
Marketing
of services is a lot different from marketing products. In marketing of products, one needs to provide details of product
in a creative and attractive way while in marketing of services, one has to
convince the customer that they will not be disappointed with the services
provided by company. A product
can be common for many people but the services required by the each person can
be different. Additionally, when it comes to marketing Engineering Services, it
becomes even more difficult.
“In
marketing, hybrid marketing is future”
~Precociousthinker
Six Ways to Optimise your Facebook Page
As everyone knows, at present, Facebook is the biggest social media network and for content marketing, it is like the “Gold on Borax.” However, if not used wisely it can ruin your whole marketing strategy. Every company has a Facebook page not only due to its popularity but for marketing purpose and to connect with their customers. Again, if the page is not optimised and utilised properly, company’s whole content and marketing strategy can go in vain.
Best Examples of Content Marketing in Electronics Industry
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action. Traditional marketing is becoming less and less effective by the minute; as a forward-thinking marketer, you know there has to be a better way.
Five Software Companies that rock in Content Marketing
A website content writer or web content writer specializes in providing relevant content for websites. Every website has a specific target audience and requires different content. Content should contain keywords (specific business-related terms which internet users might use in order to search for services or products) aimed towards improving a website's SEO.
Lately, more and more internet users are using ad blockers, hence making digital marketing difficult. That is where the content marketing comes into play. Here is the list of few companies that are leading world of content marketing.
Microsoft Pulled the Plug on Windows Vista
Microsoft Vista was officially launched in 2007 is now about to end, call it “End of Life”. We are just about 2 weeks away when Microsoft will shut down Vista. It was launched for all on purpose but was mainly used for business purposes due to its safety and security features.
Microsoft had already stopped mainstream support for Vista on April 10, 2012, but continued to provide extended support for paying customers.
How to Write a Buyer's Persona and Employee Persona
A persona (plural personae or personas), in the word's everyday usage, is a social role or a character played by an actor. In literary analysis, any narrative voice that speaks in the first person and appears to define a particular character is often referred to as a persona. It is contrasted with a third-person narrative voice, generally taken to be more objective and impersonal. Let's understand the same with an example, shall we?
Cyberbullying: Bullies Of The Virtual World (Part 2)
In the previous article, I wrote about what is bullying? Its types and how it affects our lives. In this era of digital revolution, the worst type of bullying which affects our lives badly is Cyberbullying. "Cyberbullying" is when a child, preteen or teen is tormented, threatened, harassed, humiliated, embarrassed or otherwise targeted by another child, preteen or teen using the Internet, interactive and digital technologies or mobile phones.
Goods And Service Tax (GST)
Goods and Services Tax (GST) is a proposed system of indirect taxation in India merging most of the existing taxes into a single system of taxation. The Constitution Amendment Bill for Goods and Services Tax (GST) has been approved by The President of India post its passage in the Parliament (Rajya Sabha on 3 August 2016 and Lok Sabha on 8 August 2016) and ratification by more than 50 percent of state legislatures.
WhatsApp gets suspiciously high number of positive reviews after Update
In the past month, WhatsApp rolled out an update, which included
a new feature similar to snapchat – WhatsApp stories. But they also removed the
option of single line “status”. Regarding this WhatsApp got hugely criticised
on social networks.
WhatsApp has recently gotten a suspiciously high number of
positive reviews in the Google Play Store. This follows recent updates to the app that many have attributed
to similar features offered by Snapchat, as well as the growth of rival apps
like Telegram.
Did Demonetisation Served its Purpose?
Demonetization, a word we have been hearing for the last one month, a word when heard causes a number of questions to pops-up in our mind. What is demonetization? Why is it necessary? Most importantly why was this step taken?
Demonetization is the act of stripping a currency unit of its status as legal tender. Counterpart of demonetization is Remonetisation where a form of payment is restored as legal tender.
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